I had to ask myself "WHY"?

    
     Getting right to the point... ..a marketing professional told us that we should take the phrase "christian company" off of our brochures. He said that it could possibly hinder prospective clients for our programs or services. Instead of being offended and snarky, I asked myself a question to ponder? Why do we have it on all of our materials? What is the purpose? I then realized the reasons that are NOT true. It is NOT there to get clients because we personally believe that God supplies our needs, therefore people can't give or take anything from us. It is NOT there to eliminate non-christians because I am sure that some of our clients may be non-christians. It is NOT there to make people think we are a perfect company made up of perfect people because noone can make that claim.

     So why did we choose to put "christian company" and why did we choose to keep "christian company"? Mainly because we personally believe that the things in our lives that are rooted in the foundational principles of the Bible will prosper us and help guide us ie.business, relationships & family etc. It is no different from someone who puts metaphysics as their guide through life (although those foundational principles are biblical too;).

     What is your take on this? Do you think the two (biblical principles & work) should not be intertwined? Do you think it is a recipe for disaster to separate them? Do you think that it is not a big deal either way...kind of like "to each it's own"? Do you not talk about politics and religion (although, I don't focus on religion I focus on the relationship)?